Pest Control Firm
Discover how we helped Pest Control Firm transform their digital presence and achieve exceptional growth through data-driven SEO strategies after being hit by a Google core update.
The Challenge
Severe traffic and ranking losses following a Google core update coupled with stiff local competition.
Our Approach
Comprehensive audit, E-E-A-T-focused content upgrades, technical fixes and high-quality backlink outreach to regain authority and visibility.
Strategy
Comprehensive Site Audit
Diagnosed content and technical issues linked to update penalties.
Content E-E-A-T Enhancements
Improved expertise, relevance and user intent alignment.
Technical SEO
Boosted speed, mobile usability & crawlability.
Authoritative Backlinks
Secured industry citations to rebuild trust signals.
Continuous Monitoring
Weekly GSC checks guiding iterative optimisation.
Results
| Metric | Before | After | Change |
|---|---|---|---|
| Total Clicks | 10,300 | 23,500 | +128% |
| Total Impressions | 1.26M | 3.12M | +147% |
| Average Position | 19.1 | 17.2 | Improved |
| CTR | 0.8% | 0.8% | Steady |
Key Takeaways
- E-E-A-T content and technical health are critical after core updates.
- Strategic backlink rebuilding accelerates recovery.
- Iterative data-driven optimisation sustains regained growth.
Ready to Grow Your Business?
Get a free SEO consultation and discover how we can help you dominate search results. Our team will respond within 24 hours.